TY  - BOOK
AU  -  Butterfield, Leslie
AU  - Leslie Butterfield
TI  - Advalue-Twenty Ways Advertizing Works For Business
SN  - 9788131207604
U1  - 659.1.BUT 
PY  - 2007///
CY  - UK
PB  - Elsevier India Private Limited
KW  - xxvi;227P
KW  - CAMPANY VALUE EFFECTS
KW  - BUSINESS PERFORMANCE EFFECTS
ER  -